GVCM Chapter 7: Selecting a Graphic Designer

GVCM Chapter 7: Selecting a Graphic Designer

Name: Ariel Starling #11
           Cody Gullatt #3

Job Description: As a Graphic designer you will create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. You will develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports as well as combine art and technology to communicate ideas through images and the layout of websites and printed pages. You may use a variety of design elements to achieve artistic or decorative effects.


Graphic Designer Employment Application: Printable PDF

Designer Employment Application: Online Form

Panel Interview Questions:

Graphic Designer Position: Panel Interview Questions

1. Why did you decide for a career of graphic designer?
2. What has caught your eye on our job description?
3. What are your strengths and weaknesses?
4.  What do you want to accomplish on this position?
5. Where do you see yourself in five years’ time?
6. What kind of design projects are you interested in?
7. Name all software products you can work with.
8. Tell me something about your latest design projects.
9.  Would you call yourself a team player
10.  Do you have any questions for us?

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GVCM: Chapter 7: Graphic Designer Employment Form

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Graphic Designer: Employment Application

GVCM: Chapter 3: Using Color

Name:	Student Number:
ISM 4011: Introduction to Information Systems
Graphics and Visual Communication for Managers (GVCM)
Chapter 3: Using Color
DIRECTIONS: 1. Answer the questions as indicated below in the space under the question.  Answers may be found in the appropriate chapter of your GVCM textbook. 2. Change your answers to blue so they can be easily distinguished from the questions. 3. Create a new blog post and copy this information into the post. 4. Once it is pasted into your blog, select all the text (CTRL A) and change the font to TREBUCHET. 5. Change the TITLE of the post to the chapter name and number.
1. Define the following properties of color:
1. Hue 2. Value 3. Saturation
2. Describe the traits (both positive and negative) often associated with three of the colors described in this chapter:
3.  What is the significance of cultural context with regard to color?
4.  What is the significance of physical context with regard to color?
5. What are some design concepts to keep in mind when choosing grayscale or choosing color?
6. List five methods to use color strategically:
7. Briefly describe the following types of color systems:
1. RGB 2. HSL 3. CMYK 4. Pantone 5. Hexadecimal
8. Why is it recommended that you be consistent and conservative when choosing a color palette for a business or a project?
9. List and briefly describe five things to consider when choosing a color palette:
10. What could  you do if you must choose a color palette for a business or project but have no experience or talent for picking  appropriate colors?
11. Traumwind Color Match: Conduct a Google search for the term TRAUMWIND COLOR MATCH. Go to the TRAUMWIND site. What is the purpose of this site? Note: On page 54, the book lists other sites which can help you select a color palette.
12. Try out TRAUMWIND: a. Enter this value in the Traumwind color number box:  #B3F2FF   (do you see the 6-color palette that is created?) b. Now enter a different 6-digit number into the box (Traumwind may change the number to a “web safe” color number that is close to the number you select). Experiment entering numbers until you find a color palette that you find attractive. c. Screenshot: 1. Once you create a Traumwind color palette that you like, press the PRINT SCREEN button on your keyboard to copy the Traumwind screen onto the Clipboard. 3. Open MS PAINT and paste the screenshot image into PAINT (CTRL-V). 4. Save the image with an appropriate name into your GRAPHICS folder.  5. Once you copy this document into your blog,  insert the image of your screenshot into the space below.
My Traumwind Color Palette:

GVCM Chapter 2: Tables and Graphs

Name:	Student Number:
ISM 4011: Introduction to Information Systems
Graphics and Visual Communication for Managers (GVCM)
Introduction: Documents as Visual Communication
DIRECTIONS: 1. Answer the questions as indicated below in the space under the question.  Answers may be found in the appropriate chapter of your GVCM textbook. 2. Change your answers to blue so they can be easily distinguished from the questions. 3. Create a new blog post and copy this information into the post. 4. Once it is pasted into your blog, select all the text (CTRL A) and change the font to TREBUCHET. 5. Change the TITLE of the post to the chapter name and number.
1. How can tables and graphs be useful to readers? Note: Excel uses the term chart for graph.
Answer here…
2. List four criteria for successful graphics:
3.  Briefly explain this principle of graphic design: Design for a purpose
4.  Briefly explain this principle of graphic design: Be explicit
5. Briefly explain this principle of graphic design: Maximize data ink; minimize non-data ink
6. Briefly explain this principle of graphic design: Ensure integrity
7. Define the following table terms:
1. body 2. cell 3. footer 4. rules 5. grids
8. Describe the purpose of each of these types of tables:
1. reference table 2. decision table 3. message table
9. List at least five best practices in designing tables:
10. Define the following graph types:
1. pie chart 2. bar chart 3. bar chart 4. column chart 5. line chart 6. histogram 7. scatter plot
11. List at least five best practices in designing graphs:

GVCM Chapter 1: Document Design

Name:	Student Number:
ISM 4011: Introduction to Information Systems
Graphics and Visual Communication for Managers (GVCM)
Introduction: Documents as Visual Communication
DIRECTIONS: 1. Answer the questions as indicated below in the space under the question.  Answers may be found in the appropriate chapter of your GVCM textbook. 2. Change your answers to blue so they can be easily distinguished from the questions. 3. Create a new blog post and copy this information into the post. 4. Once it is pasted into your blog, select all the text (CTRL A) and change the font to TREBUCHET. 5. Change the TITLE of the post to the chapter name and number.
1. List five decisions that affect a document’s readability and appeal:
Answer here…
2. Explain why you may choose to design a document with an underlying grid pattern (such as. 2/3 text, 1/3 for figures) as opposed to a single column document.
3.  Explain how using white space appropriately can increase the effectiveness of your document.
4.  What is the optimum line length in an effective document? What happens if the line length is too short? What if it is too long?
5. List and explain the four types of alignment and when each should be used.
6. Explain the difference between serif and sans serif fonts. Give examples of each. IMPORTANT NOTE: Although serif fonts may be easy to read on printed documents, the serifs add extra pixels to electronic text which make the text more difficult to read on the screen (especially on mobile devices). This is why you change the font of your blog to Trebuchet, as sans serif font.
7. What happens if you use a font in a shared Word document that is not available on the other person’s computer? How can you avoid this?
8. What is a PDF file? What is the advantage of using PDFs?
9. Explain the following type size terms:
a.  Point size: b.  Ascender: c.  Descender: d.  X-height:
10.  How can two fonts that are the same point size (say, 36 points) look significantly different in size?
11. What is leading (BTW, this is pronounced “ledding” not “leeding”)?  What recommendations regarding leading should be followed to create an effective document?  Why should you avoid leading that is “set solid”?
12. Why is a block of text that is in all UPPER-CASE difficult to read?
13. List at least four different type styles. Why should you avoid using too many different type styles in a document?
NOTE regarding the RECOMMENDATIONS on pages 19-20: The recommendations on pages 19-20 provide a brief, but excellent set of guidelines to follow when designing an effective document. You will be responsible for following these guidelines for all documents you create for this course.  (You will also want to keep these guidelines in mind when you are tasked with creating a document for your business or organization.)

GVCM Introduction

Name:	Student Number:
ISM 4011: Introduction to Information Systems
Graphics and Visual Communication for Managers (GVCM)
Introduction: Documents as Visual Communication
DIRECTIONS: 1. Answer the questions as indicated below in the space under the question.  Answers may be found in the appropriate chapter of your GVCM textbook. 2. Change your answers to blue so they can be easily distinguished from the questions. 3. Create a new blog post and copy this information into the post. 4. Once it is pasted into your blog, select all the text (CTRL A) and change the font to TREBUCHET. 5. Change the TITLE of the post to the chapter name and number.
1. To be a powerful business writer, what are four things you should know how to do?
Answer here…
2. In what ways do business readers begin processing information even before they begin reading detailed text in a document?
3.  From the image of two documents on page XV, explain exactly what elements in the document on top make it easier to read than the document under it on the bottom? Note: The two documents on page XV are composed of “fill text,” which is a block of filler words used to fill a page so the page can be formatted before the actual text is inserted in the document. This is often how newspapers and magazines are designed and formatted before the actual articles are submitted to the publication.
4.  What are at least four ways to make a graph more effective in presenting information?
5. The textbook suggests that the graph on the bottom of page XVI is more effective than the graph above it. Do you agree with this? Why or why not?
6. When is it appropriate to use a table to display information?  Did you notice that the text in this document is a table?  Why is this table here?
7. The textbook suggests that as a business communicator, you will be expected to create what kinds of documents on your own without technical support? Do you feel you are able to create these kinds of documents effectively at the present time? Why or why not?
8. According to this introductory chapter, what is the goal of the GVCM textbook?
9. List and briefly describe what each chapter of the GVCM textbook is about:
10. Describe three benefits of being a good visual communicator in the business environment: